Audi

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Audi has been a majority owned (99.55%) subsidiary of Volkswagen Group since 1966, following a phased purchase of AUDI AG's predecessor, Auto Union, from Daimler-Benz.[11] Volkswagen relaunched the Audi brand with the 1965 introduction of the Audi F103 series.

The company name is based on the surname of the founder, August Horch. "Horch", meaning "listen", becomes "Audi" when translated into Latin. The four rings of the Audi logo each represent one of four car companies that banded together to create Audi's predecessor company, Auto Union. Audi's slogan is Vorsprung durch Technik, meaning "Advancement through Technology".


 

Audi MediaCenter

  • Wednesday night the new Audi A8* could be seen in Los Angeles alongside many Hollywood stars at the world premiere of ‘Spider-Man: Homecoming.’ Tom Holland, who stars as Peter Parker / Spider-Man, was chauffeured down the red carpet at the TCL Chinese Theatre. Meanwhile, Robert Downey Jr. and Jon Favreau arrived together in a black Audi R8 Spyder*. read on

  • Höljes will be hosting round seven of the FIA World Rallycross Championship this weekend. The event in the Swedish province of Värmland is both the home round for EKS and a big motorsport party. The organizers expect some 45,000 spectators to turn out for the “Magic Weekend” from June 30 to July 2. One of the protagonists, though, will be missing: Mattias Ekström. The Swedish Audi factory driver passes up his home round in favor of the DTM round at the Norisring. His compatriot P-G Andersson will stand in for him. read on

  • After “Generation Y,” “Generation Z” has now also arrived on the job market. Audi wants to better understand the professional desires and goals of this youngest employee generation and has carried out a wide-ranging survey of people born in or after 1995. The most important finding: “Generation Z” is loyal, flexible and career oriented – and is far less different from “Generation Y” than had been assumed. read on

  • Once again, Audi customer teams were in action all over the world and lifted trophies in Germany, France, Japan, the Canary Islands, New Zealand and Portugal. read on

  • Audi will be traveling to the DTM season’s pinnacle event as the front runners in all three classifications this weekend. Before the race at the Norisring in Nuremberg, three Audi drivers are ranking in the top four spots of the drivers’ classification. And all three of them love the city street circuit: René Rast, Jamie Green and Mattias Ekström are going into the race with great expectations. read on

  • Good news for all DTM fans: Mattias Ekström in his Red Bull Audi RS 5 DTM will be on the grid of the DTM season’s highlight at the Norisring on the first weekend of July and skip the World RX round in Höljes (Sweden). read on

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  • The new Audi A8 proves itself a versatile performer on the road. Thanks to its active suspension, it provides comfort-oriented customers with a chauffeur-driven sedan offering a stylishly smooth ride. The enthusiastic owner-driver can relish the characteristics of a sports car. This flexibility is made possible thanks to the new active suspension based on the 48-volt electrical system, which is used for the first time as the main electrical system. The new Audi A8 makes its world debut at the Audi Summit in Barcelona on July 11. read on

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